About BackHome™
All about the spice adventure.
What is BackHome™?
- BackHome™ is a startup with the goal of become the leading way for western consumers to access the spices of the world.
- We take quality and selection seriously and devote our effort to bring the most authentic, fresh and exciting experience of spices to the customer.
- We want to find the best logistics possible from farmer to the dinner table. We are not afraid to use bleeding edge technology to bring the age long tradition of spice to your kitchen.
Products
Our initial offering will be a set of fresh spices from farmers in Nepal. We will establish an efficient and robust trade network to our markets.
Later stages include concepts such as grinding in point of sale locations for maximum freshness and flavor preservation.
Current Status
BackHome™ is currently doing marketing research and feasibility studies before taking our initial offering to market.
What's in a name?
The BackHome™ name was coined after many many passionate late-night conversations about delicious food between the founders, where Aman would constantly talk about how good the food was "back home".
Our slogan 'Travel without moving' was coined because Lennart was a fan of Frank Herbert's sci-fi universe Dune where a fictious spice called "Melange" plays a central role.
In the novel the spice allows civilizations to literally "travel without moving". We realized that any spice actually allows the enjoyer to "travel without moving". You just have to close your eyes and let the flavor and fragrance take you whence it arrived.
Logo
The Logo represents the favorite spice of the founders; chili!